New vegan coaches often struggle to make their first sale despite having great offers. To succeed, it's essential to identify your ideal customer and craft a realistic, irresistible offer. Focus on building trust through compassion and understanding your clients' needs, ensuring your sales process is ethical and authentic.

If you want to create an offer which sells you need to think of it as an idea as needed and effective as a painkiller. In vegan terms: your business offer has to be as sought after as a B12 supplement, something that every vegan needs.